Advertising policy

Advertising and sponsorship policy

Adverts will be coordinated to make sure they do not conflict with our core values.

All adverts are subject to approval before they are placed. We reserve the right to refuse to promote or to remove any individual advert, which, in our opinion, is considered inappropriate. The suitability of individual advertisers may be checked with the Trading Standards.

All adverts must adhere to the codes of conduct laid down by the Advertising Standards Authority. Advertising Standards Authority's Code says that marketing communications:

  • must be legal, decent, honest and truthful
  • must not bring advertising into disrepute, in addition, must not bring the Council into disrepute
  • must conform to the Code
  • must respect the principles of fair competition.

Advertising will also be subject to the Code of Practice on Local Government Publicity and the requirements of the Financial Services Authority.

The promotion of any product or service should not be seen as an official endorsement or recommendation by us.

We are not responsible for the quality or reliability of the product or services offered within any advert. We would never knowingly run an advert that is misleading, offensive, untrue or fraudulent.

We do not support or endorse any company or organisation advertising on our website, buildings, publications or other areas.