Background information
Before the advent of motion pictures victorians entertained themselves by giving slide shows using magic lantern projectors.
Although motion pictures had become a popular means of family entertainment by the 1950s, it was still very expensive to replicate such animation in a child's toy.
Therefore the affordable alternative was to revert to victorian slide show principles but using modern materials and animated characters.
The Walt Disney character Donald Duck had his first outing in june 1934 and went on to star in over 128 animated cartoons. He has become one of Disney's biggest stars with his image still appearing on a multitude of merchandising products, such as these slides.